I'm curious, empathetic, rigorous and innovative. I keep it simple and care about the work I produce. I champion a holistic way of solving design problems in collaborative teams. Operationally, I seek to learn what works and do more of it. Learn what doesn't and change it. As an experienced leader, brand guardian and marketeer, my quest is to own creative excellence at every touch-point. I'm passionate about real-world design, users, consumers, trends, competitors and culture. Through listening, learning and mining insights, I guide brand marketing communications that drive measurable business results and foster long-term growth.